First off, I'd like to thank you for choosing me to bring your video vision to life. I'm so excited to collaborate with you to create an an amazing Brand Video for Unity Coffee Company. Based on our conversations, I’ve put together a proposal with an introduction to the content we will capture, the visual and audio style, and the finished videos I will deliver.

I’ve also included information about our process and the next steps. If you have any questions, please feel free to reach out. 

Unity Coffee Company BRand Video

Here we go! Below you will find a brief walk through of what we will create. As we continue through the process, we will work to nail down the feeling, the look and the story on a deeper level.

Content and Story

In the brand video, we will explore what makes Unity Coffee Company unique, which based on our conversation, is unique personal interactions with customers and amazing coffee. We will start off the video by introducing how Ellie saw a need in the community for a coffee location that emphasized customer interaction. She recognized the solution and acted and created Unity Coffee, a stand dedicated to amazing food, coffee and relationships. From there we will dive into what makes the coffee and food unique at Unity. This leads to the emphasis that Unity has on warm customer interactions with everyone who comes to the stand and how they impact the community beyond the stands. Finally, the call to action is inviting you to visit the stand.

Visuals and Audio

Overall my vision is to capture the details of Unity Coffee which are Coffee and Food creation, and most importantly interactions between customers and baristas. I see at the beginning of the video using a lot of time lapses to highlight the in n out nature of other coffee stands. When we shoot at Unity I will use slow motion and regular speed to highlight how Unity takes the time to make their coffee and interact with their customers.

There will be two distinct video types. One, an interview with Ellie that discusses the talking points. The second,

For the Audio, I hear a sound track that has a positive vibe with pacing that varies to reflect different movements in the video, but overall has a positive vibe.

Follow this link to check out some tracks that I’m considering for this project: 

https://artlist.io/artboard/0008aa15-19ae-453a-b023-d3e4a20d4735/92984

I can’t wait to bring these ideas to life. Your video will be incredible, and our team is excited to be a part of it. Please let us know if you have questions or want to adjust any of the items above.  

Outlined below are the stages of the video making process from ideation to posting the videos. All of these steps are included in the price of the package.

In the beginning.... We take the ideas that we discussed in our meeting and develop those ideas into the story that we are telling, the visuals we capture, and the feelings we want to communicate. The final portion of this step is establishing the schedule for the project.

This is where we turn those ideas into scripts, shots lists and storyboards. We also scout locations, put together the wardrobe and assemble any props we need. This stage is all about prepping so that we can be creative during production.

This is the fun part, we get all the lights, cameras, and people involved and we capture breathtaking content. My philosophy is capturing as much as possible on set, so that we can set ourselves up best for post production.  

After we're done production we start editing together the footage and audio. About a week or two after production, I'll send you a rough copy of the video that you can give me notes on. Once we agree on the edit, I'll go through and color correct and sweeten the audio.

Your videos are done and ready to be posted! Woohoo! Here we strategize how to distribute your videos to all your platforms so that it accomplishes your goals.  

Based on our conversation, you will find the price as well as the deliverables included in your package. In the section below, we’ve outlined each piece included in your package.

Unity Coffee Co. BRand Video

• 3 - 30 second social montages

• 2 - website montages

• 20 edited and color corrected video clips

• 15 - Stills

• 1 - 3 to 5 minute brand video

Price: $3,500.00

1 installment of $1,500 due at contract signing

1 installment of $2,000 due at delivery of Content

I'm so excited to bring your vision to life. I’ll send you a contract once we have ironed out the final details.

Once your contract is signed, I’ll start dreaming and designing every detail.  I’ll periodically check in with updates and prep you for each next step, so you know what we’re working on and what we need from you.  As we get closer to production I will setup meetings to finalize details and fill you in with details.

If you have questions or need to reach out, we ask that all communication takes place via email, so we have a record of our conversations in case we need to revisit them.  But any other questions or concerns that come up can be addressed via email.

Thank you for choosing me for your video needs.